In the 2006-07 season, bwin was the strip sponsor for TSV 1860 Munich.
The "Lions" are not only founding members of the Bundesliga but were also German Champions in 1966. Just one year earlier, the team was in the finals for the European Cup Winner's Cup. There is no shortage of big names in the club's history: greats such as the unforgotten Petar "Radi" Radenkovic (1966 Champion), Rudi Völler, Thomas Häßler (both World Champions in 1990) and the two-time Bundesliga top scorer Martin Max (2000/2002) strung up their soccer boots for the Sixties.
In 2000, after many highs and lows, TSV even held 4th place in the final table and thus secured themselves a place in the Champions League qualifiers.
In the current season, the Sixties have promotion from the 2nd to the 1st Bundesliga in mind.