bwin was also involved as a sponsor in trendy sports such as kite surfing. As early as 2006, the bwin.com Kitesurf Pro took place for the second time but this time as a World Tour Event of the Professional Kiteboard Riders Association (PKRA). In Tarifa, in southern Spain, the company logo was flaunted on driver's outfits, barriers, banners and beach flags and live bets could be placed on the bwin website on the outcome of the competition while the races were ongoing.

The best on the scene, such as World Champion Aaron Hadlow (GBR) and the Brazilian Bruna Kajiya, whirled and twirled through the air in Tarifa with incredible accuracy and athletic ability. Beside the beaches, bwin presented a concert by Ojos de Brujo and ensured an unforgettable party night in Tarifa's bullfighting arena!